What Makes Bmw One Of The Fastest Growing Luxury Car Brands In India}

What Makes BMW One of the Fastest Growing Luxury Car Brands in India

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TanujThe fascination of Indians with all things luxurious’ is well known. With rising incomes, an increasing number of Indians are buying luxury cars. For past few years now, three of the major German luxury car brands – Mercedes-Benz, Audi and BMW, have been vying for a bigger share in the Indian luxury car market. While the competition has been fierce, BMW has emerged as one of the fastest growing luxury car brands in India. The year 2016 was a tough one for the luxury car industry. However, in 2017, the industry has seen a revival of demand. In the first nine months (from January to September), BMW India posted a strong growth of 17.38%. It sold 7,138 units during this period. The all-new BMW 5 series, which was launched in June 2017, proved to be a big hit among the Indian luxury car buyers. BMW 5 series is not the only model which has done well in India. Whether we talk of luxury sedans, SAVs or sports cars, the brand has launched several models that have performed well in India. Let’s take a look at the different categories under which the brand offers various car models – BMW Luxury SedansWhen it comes to buying a luxury car, most people opt for sedans. As one of the leading luxury car manufacturers, BMW offers a wide range of sedans to Indian consumers. Some of the most popular ones include BMW 3 series, BMW 5 series and BMW 7 series. Each of these models has performed well in India. Right from spacious interiors to advanced safety features, there are many factors that have contributed to their success. As far as the prices are concerned, BMW 3 series is the most affordable of all. BMW 3 series price starts at around Rs. 37.8 lakhs. The price of BMW 7 series, on the other hand, starts at around Rs. 1.16 Crores. BMW Sports Activity Vehicles (SAVs)BMW SAVs are known for their off-roading capabilities. They are not just equipped with powerful engines but are also considered safer than other cars. Under its X series, BMW offers various SAVs. Be it design, comfort or safety, BMW X series ticks all the right boxes! BMW X1 and other SAVs provide high seating position. This makes your journey safer and more enjoyable as you are in a better position to enjoy the beautiful views of the surroundings. BMW Sports CarsBMW i8 is the most popular sports car offered by BMW. When it comes to design and performance, there are few other vehicles that can match BMW i8. Its wing-like doors is one of the most distinctive features that set it apart from other luxury cars. It has been designed using sustainably produced lightweight materials that make it agiler than other vehicles. Equipped with several innovative features, BMW i8 is a perfectly-engineered sports car. With rising disposable incomes and growing aspirations, the demand for luxury cars in India is likely to increase further in coming years. You can visit KUN Exclusive, BMW certified dealer in Chennai, to check out the BMW models mentioned above.

Visit

KUN Exclusive showroom

in Chennai and book your car now.

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